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Niamah!!! in Chinese

Niamah!!! Chinese version YorMarder!!!

Wednesday, May 21, 2008


I think I have finally figured out why so many things don't work out the way they should after the initial big hoo-hah to launch them. The reason is that the powers that are in charge keep losing track of the trees for the forests. It would appear that here in Bolehland that the veneer is much more important than the quality of the content.

What started me on this rant? I was on the way to pick up my son, Adam from school. Along the way I couldn't help but notice this series of banners with the faces of Badawi and Azalina, the minister of tourism. It took me sitting in the traffic jam a couple of minutes to realise that the banners were actually about the new Domestic Tourism programme launched by the ministry. But more than two-thirds of the banner was occupied by two smiling politicians. Now, much as Badawi might have a sincere toothy smile and the woman might be trying her best to look feminine I don't think they would form a big part of any decisions to go Cuti-cuti Malaysia. Right?

These type of banners are everywhere in the city. Advertising a variety of goods and services and all quite missing the point.

Along the same road and sharing lamp-posts with Badawi is another series of banners. This time supposedly advertising the fact that Kuala Lumpur will soon be a ...see? I actually can't even remember the product advertised. Why? 3-quarters of that banner was taken up by a photograph of the Federal Territory minister! He was officiating the launch of this thing that nobody remembers you see. So being the YB and VVIP he has to take centre stage. Never mind what we are trying to advertise.

Next time you travel past the Section 16/17 toll plaza towards KL look to the toll plaza on your right. You will see a series of huge posters of some of our prominent politicians. There's Badawi, Najib, Samy Velu, Ong Ka Ting. So?, you ask. So what are the posters advertising? Trumpeting the Barisan Nasional? Launching some government programme? Nope! It is the advertising for a college of NURSING!!! I may be wrong but I don't think any of those gentlemen are nursing experts, do you?

And that's it. We tend to concentrate too much on polishing balls rather that getting the job done. The prime minister cuts a ribbon to launch a tourism programme. HE gets all the attention on everything from news reports to advertising and promotional materials. The tourism programme? Errr...never mind la.

Let's open a nursing college. Okay, get Pak Lah, Ka Ting, Najib and Samy to put their faces on our posters. Waffor? Dunno. But they all VVIP ma, right? Sure can do something one.

Launch Wi-Fi programme for Kuala Lumpur. Let's invite the minister to officiate and make sure everybody knows about him coming to cut ribbon ok? Wi-Fi programme? Never mind la. That one later can do.

And so we go on and on and on...



Anonymous said...

Face sell well than product!... Dont know which one is product?? New advertising direction.. just use famous people & it will sell.

anfield devotee said...

Led Zep IV : Fooking classic album. Do we see any of members faces on the cover? Like fook, they didn't even bother putting 'Led Zeppelin' on the sleeve!

Do things rite & everyone will know . . .

Anonymous said...

The posters with all the big guns like Badawi, Samy Vellu and that Thing actually says "THESE ARE WHAT ASSHOLES LOOK LIKE"

sikembangcina said...

It would be a nightmare waking up in the morning when you reach for your Darlie and see Pak Lah's toothy smile on it instead!

And I would puke my favourite KFC if the cute Colonel is changed to Azalina!!

caravanserai said...

The cabinet ministers
The big flash on posters
It is to make them feel
They are the lords over the people

So when motorists driving pass
They see their pictures
Promoting products are secondary
They want them to know
Who are they?

When eye level sees
The faces of the ministers
Gracing the posters
Promoting products or themselves?

Why don’t they advertise the places?
Or the products to be sold
Niamah…….ego takes over!

mob1900 said...

I whole-heartedly recommends the Toilet Rolls! Surely it would help 'ease' the ehem.. transitions!

Anonymous said...

true ... that's what i said to my hubby.when i saw the banners along loke yew and jln tun razak ... what the fark the banners with their faces ? so kiasu those creatures ..waste money in doing all those banners that do not serve the purpose ...

donplaypuks said...

There was a Volvo ad where the name of the car was not seen or mentioned. Similarly, Nike ads only use the 'Swoosh.'

With BN, ther's 2 things to consider:

1. Lack of imagination or subtlety and so they will always plunk for the overkill a la Stalin, Mao or Hitler. Huge posters everywhere of the Great Leader and His Team.

2. There's Big Money in them there advertising billboards, posters and flags. You are likely to find that the Contract was awarded to a Crony, in a direct-negotiation non-tendered out deal.

We saw how the Billboard Advertsising Contract worked in PJ under BDS, who when exposed by Citizen Nades, finally cancelled the contract. The councillors who were involved and had acted beyond their powers were not disciplined or charged in court becoz 'bad judgement' is not a crime!!

So, that's how ordinary citizens get screwed by the power and principle of Paradigm Shafting, invented by Maha Firaun 1.

Anonymous said...

Me also did noticed such eye-sickening banners along the main street of KL... what kind of advertising agency here trying to promote, the VVIP or the products???

To me if look like another way to polish the VVIP's shoes... If these type of mentality of our government/minister work, it sure go conderm and self destruct very soon.

HjMisaiKontot :الدليل السياحي said...

That shows where Malaysia is fast heading to; backwards lor...

Azman said...

Exactly the point a friend brought up. Nevermind the work doesn't get done, as long as people see someone is 'doing' it.

Anonymous said...

We tend to focus on style over the substance. (Kalah tak pa, asalkan ada style sudah!)

In any government-led events e.g. official opening, a lot of emphasis is placed on 'Rituals' - red carpet, The VIPs sitting on large sofa set, cut ribbon, usual rhetoric speech ... SYIOK SENDIRI.

Many years ago my company participated in the 'Career Fair' in one local University. The organizers spared no effort in their opening ceremony (usual stuff like presenting mock cheque ...). When I asked how many jobs do you target to land for your graduates, the organizer could not answer me. Wrong focus! Now you know why there are so many unemployed graduates. The Univerisity is more interested in showing to the Ministry that they have organized a Career Fair - for the YB - but to what help to the graduates? needless to say I advised my company not to participate the following year.

Let's cut these craps and focus on substance.

Patrick did not mention the usual 'Satu Lagi Project Barisan Nasional Untuk Rakyat' signage that are placed at all development sites. This is redundant. Does your father have to remind you that he pay for you food at every meal time?

Anonymous said...

Mmmmm, maybe we should put all the BN VVIP picture faces on all the adults & babies diapers for the national hospitals, ha ha ha

Anonymous said...


Kudos to you for 2 entries in 2 consecutive days!

JPJ please take note that those banners featuring the face of politicians are hazards to motorists since it is stirring niamah reaction from the motorists.

Harris said...

In BOLEHLAND , dream..dream...dream !!! Don't wake up , ma !

MarGeeMar said...

A suggestion was made to the Education Ministry today by the Persatuan Kebangsaan Pelajar Islam Malaysia (PKPIM) that the white blouse school uniform for schoolgirls be changed. According to the report published in Malaysiakini quoting Munirah Bahari of PKPIM, the white uniform worn by schoolgirls attract men's lustful attention. She went on to add that the uniform disturbs the mind of the menfolk whether they want to look at the girls or not.

She 'brilliantly' deduces that this 'fatal attraction' caused by the schoolgirl's white blouse attracts men to commit rape, adultery and so forth on schoolgirls. Munirah also goes on to add that pre-marital sex and teenage sex are caused by the color of the school uniform!

Someone please tell me if I'm living in Malaysia in the 21st Century or I'm living in 10th century Arabia! I think the PKPIM should instead find ways to improve the standard of English among Malay students instead of wasting time talking crap like this. The scary thing here is that the Education Ministry might just buy PKPIM's crap and implement it as policy.

Jason Wong said...

Yea... I have been having this thought for some time too. Each time I pass by a billboard with our (in)famous ministers in it, I began to wonder if this is a requirement from the authority to have at least a miniter occupying two third of the billboard. I wonder...

Gerald said...

What domestic travel? Cuti-cuti Malaysia? Turn on Astro and you'll see Gurmit Singh (PCK) expounding on how M'sians can save when visiting Singapore. Hai ya, nearly 3 months already still Tourism Minister sleeping

Michelle Ho said...

I think the banner with the FT Minister fella was about the FREE WI-FI in the city thing. I tried connecting, found it, and the line dropped! Haha! So much for free stuff!

AK said...

Couldn't agree more. It's bad enough that every day i have to see Jalaludin Hasan trying sell me rice!! but at least the man's getting paid for it! respect that.

These guys, they just never learn. I guess you can say its just bodek-ing at full throttle. And you know what's even more sad? That these VVIP's actually don't mind and rather enjoy having their image glaringly displayed.

Tim said...

ermm, as much as wanting to use a face to sell, I think you gotta use the right face. I've seen the 5 faces on that nursing banner on the highway, and i was wondering too, how do the 5 relate to nursing and the college except for the fact that they wanna take credit for setting it up. I guess this is what happens when significance becomes a core craving that they loose sight of the intent itself.

Hilariously written thought Patrick!

clearwater said...

Form more important than substance? It has been that way since meritocracy took a back seat and apple polishing took over. Was that some 30 odd years ago? Encouraged by a once powerful egocentric politician and now entrenched as part of local popular culture.

Justin Choo said...

Uncle Teoh,

You are getting old lah. Those posters are farewell, good-bye and thank you posters!

equilec said...

i wonder if these VVIP get royalty for putting their faces on the adverts?

seems like an 'interesting' way to get kickbacks from these organization doesn't it?


Najwa Aiman said...

Hahaha...! Nice one Patrick! I like...!

Anonymous said...

The damn thing is they used taxpayers money to glorify their ego and doing it without blinking an eye. Instead of promoting tourism they had to show their face and mind you its not something pretty to look at. When will we have the opportunity to get rid of such rorts? Maybe not if Malaysians do not speak up!

novice101 said...

Just stand aside and watch the show unfolding. See the endless shadow play of the directionless characters.

mahathir is laughing in his heart at the gutless, spineless AAB. When they meet in Japan he will be wearing the despicable smile. After the meeting he will be pouring scorn at malleable AAB.

Did any earth shaterring event occur after he resigned? It is already 2 days - it must disappoint him to no end. He thought there will be an exodus, so the majority of the people is right, mahathirism is dead.

He knew that he and AAB will be going to Japan. He made the move because he knows the spineless lot will ask to meet him there. Now, he will have even more scorn and disrespect for this lot.

As to najid, what else can you expect from him. Isn’t this his normal behavior. Hadn’t he stood with Ku Li and Musa Hitan till the last minute and then switched to mahathir’s side. Remember? Remember?

Chandra is not the only despicable person in the present political scenario. Today we have 2 new persons to add to the list and also 2 organisations.

PAS and PKR are the organisations and Nik Aziz and Azizah are the new individuals!

The people who voted PRakyat have been sold out by PAS, Nik Aziz and also by PKR and Azizah. Now PAS is talking about “malay interest’ and Nik Aziz and Azizah are offering mahathir to join them. ‘The door is wide open to him’ …..ha!

meiyen said...

Hey! It pays to advertise! Especially in a area where rich folks are always coming round the bend. Did your son find it scary? Lol!!

Anonymous said...

If Singapore use Gurmit Singh to promote Singapore tourism, then our Tourism Minister should consider using our Jazz Cafe Patrick Teoh to do a 'Cilok' job to promote our 'Cuti Cuti Malaysia' in Singapore.

Elivis Tann said...

Aiyah Patrick ! If we don put the face of this buggers, how can one! You warga Malaysia or not? This is our culture ...put pictures everywhere, otherwise how people know this fella are VIP? VIP must have picture everywhere...that is BN law (or not no permit to put poster ma!)

These fella stay in power 50 years because they do like that one... and malaysia people keep quiet...never ask why put picture of politician kopishop, in office, on road, highway, traffic lite,

Now you ask like that is sedition lah ...because you insult powerful VIP peoples...niamah!!!

Qamal said...

They should've put my pic instead cos my face is truly asia! i got the all asian look, when paying at the cashier counter the amoi speak mandarin to me, but, thank god i have the 'farmer's arm to lessen the ordeal of explaining i'm malay, in cambodia people thought i was from korea, in Langkawi, a restoran nasi campur makcik thought i was japanese, in Singapore, well, like a Boyan+Chinese, when i walk beside a bunch of nepalese i rather walk quickly to have people dismiss the thought that i was one of them, but luckily i was never being stopped by PIGS for an ID check! :D
sorry for digressing a lot from the topic..LOL

nal3sa said...

These ministers are narcissists. They love themselves too much that they thought others would too.

Anonymous said...

Hey, remember few years ago a girl scored 16 A s in her spm & i saw her pictures all over on lamp posts & she wanted to be a PM, 1st female PM of malaysia .. may be in 2057, a century after merdeka !!
BLESS her !

where is she now !? must be overseas on PSD scholarship, PLEASE dun be like that girl in UK enjoying her profession !!

Anonymous said...

najib in UK lah...I wonder is he asking for that 'sexy & cantik' mathematician who enjoys her profession !!

This entertainment got allowance what ! cannot meh !?????

Anonymous said...

He is back but wife in 'hot soup', damn that rpk !

Square said...

"Now, much as Badawi might have a sincere toothy smile and the woman might be trying her best to look feminine I don't think they would form a big part of any decisions to go Cuti-cuti Malaysia. Right?"

Mr Teoh, I am a new reader of ur blog and seriously enjoy ur sense of humour! this one never fail to make me laugh neither. Good job!